Advantage Systems: Testimonials

“I just wanted to thank you for the long-term business we booked with the Advantage Plan! To say that I was a skeptic in the beginning is putting it mildly. I never dreamed we would see over 180 advertisers and write over $500,000 in long-term business in just six amazing days! In addition, the training, motivation and fun that you provided for the sales team was excellent! In a slower economy, this program was just what our sales department needed. Go ahead and book us for the Advantage Program again in 2010!”

Jay Quesenberry, General Manager, Southern Communications, Beckley, WV

“We have been with Advantage Systems for 5 years and have had great results from their program. Our salespeople have learned how to effectively identify client needs and create terrific campaigns that incorporate the right elements of reach, frequency and great creative. We look forward to our partnership in the years to come!”

Gary Rozynek, President, Maverick Media, Westport, CT

“We have the Advantage Plan in all of our markets. Your system works for us! We love it! That’s why I personally recommend the program. All you have to do is follow the instructions and you get great results. Thanks for helping us grow our business!”

Art Rowbotham, President, Hall Communications, Lakeland, FL

“I just want to thank you for the outstanding job you did during our recent Advantage Systems program. We believe that long-term advertising will help any business increase top-of-mind awareness and sales. Your presentations drove that concept home so well that we booked 45 clients in just two weeks! That new business will account for 15% of our billing this year. In addition, our sales team learned so much about presentation skills, goal setting and closing that I believe we will continue to grow our billing at an above average rate all year.”

Alan Bishop, VP/GM, Finger Lakes Radio Group, Geneva/Auburn, NY

“I am a big fan of the Advantage Plan! I have successfully used the program in both Radio and Cable to add a high volume of revenue for the next 12 months. Advantage Systems does a great job of keeping our team focused from start to finish. I would highly recommend the program!”

Debbie Johnston, General Manager, Time Warner Cable, Rochester, NY

“Advantage Systems impresses me with their approach and execution of the process…only to be surpassed by the results. It has also proven to be a wake up call to us that there are a lot of companies out there that want to do business and have the capacity to do business with us…once the program is right. The Advantage Plan is the right program.”

Mark Vail, Vice President/COO, Eagle Communications, Hays, KS

“We have partnered with Advantage Systems for the last eight years and it has been well worth the investment. The Advantage program is a short-term tactic that generates long-term results year after year for our stations and advertisers. Even with this year’s difficult economy we closed $400K in local direct business! Advantage Systems is professional from top to bottom and they work with you and your sellers to achieve the success you desire.”

James Conner, Market Manager, Emmis Communications, Terre Haute, IN

“Advantage Systems has not only generated sales growth from primarily new business, but they have provided valuable training for our account Reps and Advertisers. After working with Advantage Systems over many years I would highly recommend them to any company this is looking to grow their revenue. They are an extremely professional company with top-notch trainers and presenters.”

Theresa Miller, GM, Miller Communications, Sumter/Florence, SC

“We use the Advantage Program in all 6 of our markets and the revenue generated by the program has made the difference between missing and making budgets. More importantly, of the advertising that we have sold with Advantage Plan over 90% has been brand new business in each market. Frank Kulbertis and the staff at Advantage Systems are among the most professional people I have worked with in the industry.”

Bill Baldwin, Sr. Vice President, Hall Communications, Lancaster, PA

“In my market radio advertising is down 20% overall and our station revenue is above last year! I can honestly say Advantage Systems not only boosted our sales, but they gave my sales team a renewed feeling of confidence as they approached local businesses in our weakening area. I would highly recommend the Advantage Plan if you are looking to boost your sales!”

Edwin Moore, President, WFRN Radio, South Bend, IN

"Everything about the Advantage program is great for business! The focused prospecting created new contacts and annual business paving the way for new relationships to develop....all winners for our stations! The result is just the bonus!AE's get hands on closing experience in a controlled atmosphere that can provide base business for a year. A week after this year's program we signed another annual on one of our stations with someone who attended!!!!! The Advantage plan proves that good clients are out there we hadn't found. There is no reason NOT to do this program!!!"

Gary Exline, GM, Eagle Communications, St. Joseph, KS

“The Advantage Plan made a significant impact on our bottom-line for 2008. The results were incredible! Advantage Systems’ philosophy is simple - present value, create a memorable message and deliver frequency. If you’re looking for an edge...an Advantage, call Advantage Systems!”

David Glass, Vice President, Findlay Publishing Company, Findlay, OH

“Thank you for making last week at Max Media of PA one of the most celebrated in our history!! We signed close to $300,000 of business in just two days and we’re not done!! Phenomenal!!! Kudos goes out to your operations group for their assistance guiding us through the program timeline. I enthusiastically endorse all facets of the Advantage Plan and wholeheartedly recommend it to everyone. I have nothing but high praise for your outstanding sales training all leading up to an awesome series of marketing presentations. On behalf of everyone at Max Media of PA…Thank you!!!”

Greg Adair, Station Manager/DOS, Max Media, Selinsgrove, PA

“During the challenging economic times we face today, radio stations that can consistently create relationships with new customers have an incredible competitive edge. That's the main reason we continue to choose Advantage Systems to give our Myrtle Beach and Wilmington sales teams an opportunity to start partnering with new clients by offering a solution driven marketing program that is perfect for many first time advertisers. Over the last seven years, our local direct business has increased significantly due to the fresh, dynamic approach offered by Advantage Systems.”

Barry Brown, Regional Vice President, NextMedia Radio, Myrtle Beach, SC

“We contacted Advantage Systems because we were consistently going into each month with not enough billing on the books to achieve our goals. The Advantage Plan is a simple yet effective program and the bottom line is great results. It’s all about long-term advertising and Advantage Systems can make that happen!”

Roger J Gelder, Executive Vice President/COO, Legend Communications of WY